Creating the new new

Challenging the status quo, seeing limits as an invitation, creating the new new: that is our mission. To accomplish this, we use intelligent strategies, surprising creations and draw on future technologies.

SCHACHZUG – We make the Brand Experience Move.

SCHACHZUG –
We make the Brand Experience Move.

Brands are alive! We take a brand’s values and beliefs as the starting point for our strategic approach. This allows us to define fields of action, their specific targets and at which touchpoints and with which measures we will achieve them.

Brand

Being remembered is key. We create long-lasting brand experiences with people at the heart. We use neural findings and rely on cognitive interconnection and simplification, as well as the element of surprise.

Experience

Being in the right place at the right time: our trend scouting team is globally present in order to discover the perfect move. This means we know what’s coming and what will work – expertise that we are happy to share with our customers.

Move

Work

Our expertise

Trade Fair

Press Conference

World Premiere

Show

Exhibit

AR/VR

Literature

Roadshow

Showcar Film

Trend Scouting

TVC

Campaign

Apps

Business Report

80%

Brand Experience

20%

Brand Communication

In the fields of Brand Experience and Brand Communication, we realize projects internationally. So far, we can draw on in-depth expertise in the automotive, technology and premium/lifestyle industries. Our clients count the following brands:

First Mover

Thank you for all the exciting and inspiring projects over the past 16 years!

Volkswagen
Skoda
BMW
Tesla
Audi
Mercedes
Cariad
Fujitsu
Autodesk
Microsoft
Harley-Davidson
Intel
Moet-Hennessy
Dior
Sofitel
Datev
WMF
Livewire

The Crew

Go-getters, creative minds and friends

Casual Facts

Agency Insights.

1.260Devoured rice cakes
per year
37Starting team members
at sports competitions
96Won beer bottles
in bets
160Crawling at the
foosball table
638.400Coffee beans
per year
576Played poker hands
per year
1.032 mTapeart
used
50"If i were you"
challenges per year
1.750Hours used for
sustainability per year

Ready for a game?

Whether on the phone or by email, we look forward to your first move in an exciting encounter!

SCHACHZUG – Agentur für Markenkommuni­kation GmbH
GWA
Blach Report
Muse
DNK
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