Creating the new new

Challenging the status quo, seeing limits as an invitation, creating the new new: that is our mission. To accomplish this, we use intelligent strategies, surprising creations and draw on future technologies.

SCHACHZUG – We make the Brand Experience Move.

SCHACHZUG –
We make the Brand Experience Move.

Brands are alive! We take a brand’s values and beliefs as the starting point for our strategic approach. This allows us to define fields of action, their specific targets and at which touchpoints and with which measures we will achieve them.

Brand

Being remembered is key. We create long-lasting brand experiences with people at the heart. We use neural findings and rely on cognitive interconnection and simplification, as well as the element of surprise.

Experience

Being in the right place at the right time: our trend scouting team is globally present in order to discover the perfect move. This means we know what’s coming and what will work – expertise that we are happy to share with our customers.

Move

Work

Our expertise

Trade Fair

Press Conference

World Premiere

Show

Exhibit

AR/VR

Literature

Roadshow

Showcar Film

Trend Scouting

TVC

Campaign

Apps

Business Report

70%

Brand Experience

30%

Brand Communication

In the fields of Brand Experience and Brand Communication, we realize about 270 projects annually. So far, we can draw on in-depth expertise in the automotive, technology and premium/lifestyle industries. Our clients count the following brands:

First Mover

Thank you for all the exciting and inspiring projects over the past 12 years!

Autodesk
BASF
Volkswagen
Tesla
CARIAD
Senec
Bugatti
Fujitsu
Mercedes
Microsoft
Harley Davidson
Nici
Moet-Hennessy
Dior
Sofitel
Datev
WMF
ZBI

The crew

Go-getters, creative minds & friends.

Casual Facts

Agency Insights.

4.110Table soccer goals
per year
13.832Cups of coffee
per year
270Projects
per year
10Agency events
per year
9.384 kmRunning kilometres
per year
178Bets
per year
100 kgSnacks for free
per year
1.264Post-Its
per year
99Poker all-ins
per year

Fancy a change of perspective?

Choose your character or send us a speculative application. We welcome diversity!

I am Iron Man
Art Direction
I am Iron Man
I am Stan Lee
Creative Direction
I am Stan Lee
I am Root
IT-Administration
I am Root
I am Spiderman
Development
I am Spiderman
I am Dr. Strange
Account Manager
I am Strange
I am Captain Marvel
Event Management
I am Captain Marvel
I am Wanda
Trainee
I am Scarlet Witch
I am Nick Fury
Talent Management
I am Captain Marvel

Ready for a game?

Whether on the phone or by email, we look forward to your first move in an exciting encounter!

SCHACHZUG – Agentur für Markenkommuni­kation GmbH
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